Sticking with the Animal theme this weekend I've decided to wear another of the brand's tees for Day 195 of my THREEHUNDREDANDSIXTEEFIVE challenge.
Unlike yesterday's T-shirt, today's is not a baggy old antique, but rather a more recent, tight-fitting garment with a variety of unique details. It's predominantly sky blue all over, but with brown sleeves and two full-height gutters of white running down both sides under the arms. The Animal logo and/or its device appear pretty much around every crevice to assure there is no confusion about which brand is responsible for putting it together. Seriously, it's overkill; it's as if I'm wearing a formula one car.
Across the chest is a large white transfer of the brand above the strapline "Worldwide Freeride". The logo device above is made from cut-out sections of thick brown rubber, held in place by some sort of glue or magic or something.
Running down the left side white section is the Animal name and device once again, this time in a brown transfer, and on the opposite sleeve, the device appears again as a white transfer on brown.
I have no idea what's on the back as I'm exhausted from looking around the rest of it, but if I had to guess, I'd say three quarters of the device are printed as a thick transfer right around where the seams meet at the base, and for good measure, the entire brand name appears once again in blue up at the neck.
Rather than a branded T-shirt, this may well be the world's first amalgamated brand image that just so happened take the format of a T-shirt. A metaphysical conundrum of brand consciousness. The ultimate advert for itself.
